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About Me

I’m a creative art director with 15 years of experience leading strategic, insight-driven work across digital, social, and brand platforms. I specialize in shaping creative strategy, developing purposeful concepts, and guiding campaigns from brief through execution. I approach visual storytelling with a strong understanding of audience behavior, creative trends, platform dynamics, and brand goals.

I’ve worked across advertising, PR, retail, and entertainment, partnering with clients in tech, entertainment, CPG, pharma, energy utility, and automotive. In these roles, I’ve led integrated campaigns, contributed to brand positioning, and presented creative to senior stakeholders. I partner early with strategy and account teams to help shape briefs and ensure alignment on business objectives, then lead creative development through delivery.

In addition to hands-on experience, I support cross-functional collaboration and help maintain high creative standards. I bring particular strength in digital and UI/UX, and regularly work with developers, animators, and editors to deliver work that performs across formats and channels.

Outside of work, I lead a local Ultimate Frisbee community in LA, mentoring players and organizing weekly events. I’m also a proud dad to a young daughter, an NFL and NBA fan, and a video game enthusiast whenever I can find the spare time.


EDUCATION

B.F.A. in Art Direction
Pratt Institute
Brooklyn, NY / 2006–2010

EXPERIENCE

RPA — Senior Art Director
Los Angeles, CA / June 2021–Present

  • Lead 360° campaigns for Southern California Edison and Honda, aligning creative strategies with business goals and audience insights.

  • Collaborated with marketing, developers, and production teams to ensure seamless workflows and high-quality delivery of creative assets.

  • Managed creative handoff and production workflows across digital, social, and print channels.

  • Act as lead art director, guiding and collaborating with other creatives to deliver all project deliverables.

  • Clients: Southern California Edison, Honda, Marathon, United Airlines.

Walmart Connect — Lead Art Director
San Bruno, CA / June 2019–June 2021

  • Directed full-funnel campaigns across multiple verticals — including CPG, toys, entertainment, tech, fashion, household goods, and more.

  • Managed and mentored 15+ designers, fostering collaboration and consistency across deliverables.

  • Developed supplier guidelines and best practices to streamline approvals and ensure adherence to brand standards.

  • Partnered with global agencies to deliver cohesive campaigns within Walmart’s brand standards.

  • Select clients: Hershey’s, Nintendo, Google, Kraft, Samsung, Hasbro, Unilever, Smuckers, Neutrogena, Disney, P&G, Clorox, Mondelez, and more. 

Havas — Art Director
New York, NY & San Francisco, CA / Apr. 2017–June 2019

  • Created integrated campaigns for healthcare and tech clients across digital, social, and print.

  • Led rebranding for Havas Health & You, developing identity systems across logo, iconography, social media, and website.

  • Clients: BioMarin, Citrix, Sutter Health, GSK (Trelegy, Breo, Nucala, Anoro).

RFI Studios — Art Director
New York, NY / Mar. 2014–July 2016

  • Produced digital and print creative across pharma, tech, and consumer brands with consistent, insight-driven design.

  • Contributed to award-winning work, including Bulldog Reporter Bronze for Novartis and the BeardDuel viral website. 

  • Select clients: Amgen, Nokia, Pepsico, Novartis, Pfizer, Samsung, SPARK.

Group DCA — Designer
Parsippany, NJ / Apr. 2013–Jan. 2014

  • Designed digital and print collaterals for pharma clients.

NBC Universal: Oxygen Media — Web Designer
New York, NY / Sept. 2009–May 2011

  • Created digital assets for Oxygen’s shows, contributing to site redesign and cross-platform marketing campaigns.

Freelance Art Director & Designer
June 2010–Present

  • Agencies: Travalliance (2012), Tribal DDB (2012), and The Bloc (2016). 


SKILLS

Creative
360° Campaigns, Art Direction, Branding, Marketing Strategy, Team Leadership, Cross-Functional Collaboration, Creative Pitching, Production Oversight 

Tools and Programs
Adobe Creative Suite, Figma, Final Cut Pro, WorkFront, Slack, Google Workspace, Microsoft Office

 

LET’S CHAT.

design.andrewkim@gmail.com
908.294.1485